Welcome to My Digital Portfolio!
Graduate of 2016 – Communicaitons major, minor in Digital Communications Information and Media, second minor in Human Resource Management.
Rutgers, The State University of New Jersey – New Brunswick
While attending Rutgers University as a full time student, I became employed by The Brainy Bunch Daycare building their digital presence from the ground up. Aside from creating their website and social media platforms, I went on to maintain their social media for months populating the streams with custom content. This experience opened the door to my employment with Rutgers Dining Services as a Marketing Assistant. During summer of 2014, I interned with Visit Tri-Valley located in Pleasanton, California. While maintaining my position with Rutgers University, I began working with Natural Bunch Kids.
During my employment with Rutgers University, the Dining Services’ marketing Department was comprised of 4 staff members, myself included. We were responsible for the marketing of 4 dining halls and 14 retail operations. My position was primarily to maintain social media pages, run campaigns and contests. However, often times graphic creation required most of our office time. While working as a team I gained experience in creating flyers, brochures, pamphlets, menus, signs, and wall designs through the use of photoshop. I eventually moved on to larger responsibilities such as ordering $20,000 in prizes for events, aided in scheduling these events and collaborated with Pepsi (one of our sponsors who funded most of the prizes).
While working for Natural Bunch Kids as a social media manager, I was able to further my marketing experience. The owner and I collaborated with distribution factories selecting ingredients, designs for bottles, purchasing quantities, planning events, and planning trips to trade shows around the United States. We networked with industry leaders, collaborated with kid models, created partnerships with children’s magazines, and attended several kids’ fashion shows including kids’ fashion week in New York City.
Selected Skills, Abilities, and Industry Experiences
- Technical skills: Photoshop, Excel, Microsoft Word, iMovie, Garageband, Windows Movie Maker, Outlook, Wix, WordPress, Constant Contact, Facebook Ad Manager, Facebook Business Manager, Facebook Ad Manager, Facebook Publisher, Dialog Tech, Canva, LinkedIn Advertisements,
- Social Media: Facebook, Twitter, Tumblr, Pinterest, LinkedIn, Myspace, Youtube, WordPress, Wix, Snapchat Instagram, Facebook Ads, Facebook Pixel, Flickr, Hootsuite, Tweetdeck, Latergram, Windows, and OS X proficient
- Great written and verbal skills, presentation skills, organized fast learner who welcomes criticism and learns quickly. Experienced in product design, website creation and maintenance, event planning, business to business communication, contract building, ambassador selection, and hospitality.
In the span of 6 years, I have gained marketing experience in the following industries:
Early Childhood Education
Food and Beverage
Tourism and Travel